I play Dunlop Ultex 2.0mm picks. I buy them in bulk and they cost roughly 60 cents a pick.

I came across Gravity Guitar Picks, a small shop in California, that will soon offer a premium product called the Gold Series. The Gold Series pick is made from a high grade thermoplastic and it will be available in three thicknesses: 1.0mm, 1.5mm and 2.5mm.

Unfortunately not in a 2.0mm configuration.

Each pick is $29 USD. That is quite a dramatic jump in price from the Dunlop Ultex picks. As I have never played a premium pick before, I’m not sure what to think about the cost. Would such a pick produce noticeably better tone? Would it last longer?

I found the background for the business to be inspiring and I hope both the product and the business finds a successful niche:

Gravity Picks started in early 2011 from a dream to operate a sustainable business in the music industry.

Gravity Guitar Picks began with a $4,000 investment which was my entire life savings. Working hard to grow this business each and every day is something we want to do and have done for the past 4+ years. I am excited and optimistic about what the future will bring.

The Gravity Guitar Picks facility is located in the USA about 60 miles east of San Francisco.

2015 is going to be a special year as the Gold Series will finally be unveiled.